Client Profile
- Client Type: Tech Recruitment Agency
- Service Provided: Fully Managed SEO
- Service Cost: $500 per month
- Service Start Date: June 2022
Problem Statement
Our client, a tech recruitment agency, faced challenges in attracting qualified candidates through organic search. Despite their expertise in tech hiring, their online visibility was limited. The goal was to improve search rankings, increase organic traffic, and drive candidate applications through strategic SEO efforts.
Proposed Solution
Keyword Optimization
- Conducted comprehensive keyword research to identify high-impact terms related to tech recruitment.
- Optimized website content, meta tags, and headers with targeted keywords.
Industry-Specific Content
- Created informative blog posts and articles focused on tech recruitment trends and tips.
- Developed detailed guides and whitepapers to attract and engage the target audience.
Backlink Building
- Implemented a backlink strategy to acquire high-quality links from reputable tech and HR websites.
- Engaged in guest posting and collaboration with industry influencers to boost domain authority.
Execution of the SEO Strategy
Keyword Implementation
- Integrated both short-tail and long-tail keywords relevant to tech recruitment throughout the website.
- Regularly monitored and adjusted keyword usage based on performance data.
Technical SEO Enhancements
- Addressed technical SEO issues, including site speed optimization and mobile responsiveness.
- Ensured proper indexing and crawlability of the website by search engines.
Tangible Results
Organic Traffic Growth
- Within 12 months, organic traffic increased to 9.4K monthly visitors (+14%).
- The website achieved higher rankings for competitive tech recruitment-related keywords.
Increased Candidate Applications
- Significant increase in candidate applications due to improved search visibility.
- Enhanced engagement with industry-specific content, leading to more qualified leads.
Budget and Timeline
- Budget: $500 per month
- Timeline: 12 months (June 2022 to June 2023)
Conclusion
Our fully managed SEO service effectively enhanced the client’s online presence, leading to improved search rankings and a significant increase in candidate applications. Through keyword optimization, industry-specific content creation, and strategic backlink building, we achieved remarkable results within the specified budget and timeline.
