Focused Foundation
Price range: $3,500 - $5,500 / month
Recurring scope:
- Technical monitoring with prioritized remediation specifications after initial discovery
- Search research tied to genuine products, services, customer questions, and market terminology
- 2 to 3 substantial content assets per month with the required factual and brand review stated in advance
- On-page work for agreed commercial, trust, and informational pages
- Reporting that separates completed work, search evidence, unresolved dependencies, and next actions
One-time work to price separately: discovery projects, measurement cleanup, migration support, bulk content remediation, or major template changes.
Best fit: A focused brand with a manageable catalog, limited regional complexity, and internal owners available for review.
Exclusions to confirm: engineering implementation, photography, translation, legal review, religious review, paid media, and offline PR unless expressly contracted.
Multi-Market Authority Program
Price range: $6,000 - $10,000 / month
Recurring scope:
- Editorial planning with qualified review where sensitive certification, sourcing, religious, ingredient, or financial claims require it
- 4 to 6 substantial guides, research assets, comparison pages, or other approved content deliverables
- Selective digital PR and outreach based on editorial legitimacy, category relevance, and brand fit
- Landing-page and conversion-path analysis without compromising factual accuracy or the intended customer experience
- Competitive search-gap analysis used to prioritize work rather than promise ranking acquisition
One-time work to price separately: international architecture changes, analytics redesign, large content consolidation, or major engineering releases.
Best fit: A brand serving several meaningful territories and able to review product, cultural, or certification-sensitive content promptly.
Exclusions to confirm: professional translation, engineering, compliance approval, production crews, paid amplification, and third-party platform fees unless named in the agreement.
Global Coordination Scope
Price range: $12,000+ / month
Recurring scope:
- Governance across genuine multilingual and multi-region storefronts
- Technical specifications and coordination for complex international site architecture
- Scaled digital PR planning and outreach without guaranteed placements or links
- Dedicated coordination across search, content, product, regional, technical, and brand stakeholders
- Measurement that keeps organic search distinct from paid and social activity instead of claiming cross-channel ranking effects
One-time work to price separately: global migrations, platform rearchitecture, measurement rebuilds, or extensive localization programs.
Best fit: A multinational organization whose search program requires cross-market governance and substantial implementation coordination.
Primary uncertainty: the workload can change sharply with languages, catalogs, approvals, engineering dependencies, and external agencies, so assumptions and exclusions should be documented before work begins.