Which resource should I start with if I've never done SEO for my window cleaning business?
Start with the SEO checklist. It walks you through the foundational setup tasks in priority order — Google Business Profile, on-page basics, and citation consistency — so you're working on the highest-impact items first rather than guessing where to begin.
I have a website but it's not ranking. Which guide is most useful?
Go to the audit guide. It helps you diagnose the specific reason your site isn't ranking — whether that's a technical issue, weak local signals, thin content, or a missing GBP. Without knowing the root cause, any other SEO work is just guessing.
What's the difference between the local SEO guide and the audit guide?
The audit guide is diagnostic — it helps you find gaps. The local SEO guide is prescriptive — it tells you what to do about local-specific issues like GBP optimisation, service area pages, and reviews. Most window cleaners benefit from reading both, in that order.
Where can I find real examples of SEO results for window cleaning businesses?
The case study page covers a real window cleaning business outcome with context on what tactics were used and how long results took to appear. The statistics page sits alongside it with broader benchmark data so you can assess whether the case study example is typical or exceptional for your market.
How do I know if my current SEO performance is on track or falling behind?
The statistics page gives you reference points for local search visibility, Map Pack appearance rates, and conversion benchmarks for window cleaning businesses. Use it to compare where you are now against what's reasonable to expect at different stages of an SEO programme.
At what point does it make sense to hire an SEO specialist instead of doing this myself?
When the complexity of what needs to be done exceeds the time you have to do it — particularly in competitive markets or when technical site issues are involved. The money page for this cluster explains what a managed SEO engagement for window cleaners covers and is worth reading before making that decision.